What’s popular in the Ho-Re-Ca sector at the moment?
18. 4. 2024Challenges of the summer season in the HORECA sector
19. 6. 2024
We live in a world where artificial intelligence is already being used in every field and in every industry. The Ho-Re-Ca sector is no different, with artificial intelligence appearing in both the hotel and catering industries.
Today, there are many innovations that have come about thanks to artificial intelligence, and we highlight a few of them below.
1. AUTOMATIC ORDERING AND INVENTORY MANAGEMENT
AI systems enable automatic stock monitoring and automated ordering of necessary equipment and ingredients. This enables more efficient stock management and reduces the possibility of stock-outs.
2. PERSONALISED CUSTOMER EXPERIENCE
AI allows you to personalise the customer experience based on their previous purchases, preferences and behaviour. For example, it can be used to recommend dishes or drinks that customers might like to try, based on their previous restaurant visits.
3. ROBOTS IN HOSPITALITY
In some parts of the world, robots are already being used to serve food and drink, or for cleaning and maintenance. Robots can be a source of efficiency and support for human workers - but they should never be a substitute for them.
4. DATA ANALYSIS FOR BUSINESS IMPROVEMENT
Data mining is key to understanding customer needs, industry trends and improving operational efficiency. AI allows you to analyse this data and run predictive models that can lead to better business decisions.
5. AUTOMATIC PRICE ADJUSTMENT
Using artificial intelligence algorithms, Ho-Re-Ca companies can dynamically adjust the prices of their products and services. Dynamic adaptation to demand, seasonal patterns and other factors can increase profitability.
6. ARTIFICIAL INTELLIGENCE IN THE KITCHEN
Advances in technology are also making it possible to apply AI in the kitchen, where it can help automate cooking processes, control temperatures, prepare recipes and improve the quality of dishes.
7. PROGRESS IN DIGITAL PAYMENTS AND CUSTOMER SERVICES
AI is also being used to improve digital payment systems and customer services, such as food ordering apps, table reservations and customer communication through online platforms. This allows customers to have an increasingly smooth and enjoyable experience.
The impact of artificial intelligence in the Ho-Re-Ca sector is on the rise and will continue to grow towards improved efficiency, positive customer experiences and optimal business results. We will see many new things at the GASTexpo Fairs of taste in 2025!
